The CES Effect: Gaming, Tablet, and TV Buzz on the Rise
With CES 2012 now three months behind, NM Incite analyzed online conversations around technology categories to see how the buzz has shifted post-CES.
With CES 2012 now three months behind, NM Incite analyzed online conversations around technology categories to see how the buzz has shifted post-CES.
As candidates prepare their social media strategies for the 2012 elections, NM Incite took a look back at four races during the 2010 midterm elections to measure the impact of social media on voters.
Online buzz about QR codes increased from .002 percent in June 2010 to .015 percent of all online conversation by March 2012 — more than QR alternatives such as “near field communication”, “augmented reality”, and “image recognition” combined.
Blogs are sometimes overlooked as a significant source of online buzz in comparison to social networking sites, yet consumer interest in blogs keeps growing. By the end of 2011, NM Incite tracked over 181 million blogs around the world, up from 36 million only five years earlier in 2006.
With nine nominees and plenty of speculation, it’s no surprise that 2012 Oscar buzz is dominated by Best Picture conversation. According to NM Incite, the Best Picture category accounts for nearly half of discussion among the seven major awards categories.